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Home Seoul SMTOWN MUSEUM Ticket


USD8~USD15 4.6 (106Items) 6.2K booked Available Today Instant Confirmation
Cancellation available 3 days before
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Fixed Date Ticket
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SM Fans cannot resist! A museum of SM idol collections

▪ SMTOWN MUSEUM is specially created for K-pop fans. It contains all the information fans want to know about SM artists.

▪ Posters, many undisclosed images and videos, the stage outfit they have dressed, album record, etc., let you understand SM idols in all directions!

▪ In SMTOWN, there are not only museums but also coffee shops, hologram theater, and various merchandises! You can also take photos and interact with the idols and feel the happiness.

▪ In the underground complex COEX located in Gangnam, there are many spots like aquariums, restaurants and shopping places around. After visiting SMTOWN MUSEUM, you can have some food or shopping in COEX without changing places!

Package Options

Please select a Date


Until January 31, 2020, reserved customers can have 1 photo printing of AR PHOTO in 10 * 15cm (4*6Inch) size for free (valued 5,000 won)!

Follow for information

■Feel the Korean Idols at the “SMTOWN@coexartium”
Samseong-dong COEX“SMTOWN@coexartium” has been opened on January 13th, 2015. Here on each level, a space created by SM Entertainment offers a chance for fans to contact with their idols. "SUM", an official store of SM Entertainment, offers many commercial products of the idols under their flag. The “SMTOWN LIVErary CAFÉ” is a coffee shop that offers unique desserts named by different singer albums. The SMTOWN THEATRE“ offers hologram performance and facilities for idols meeting with their fans. This place shall become a famous location for idols to interact with their fans for Korean and foreigners.
→For more details, please click "SMTOWN@coexartium"
■Double the enjoyment!"SMTOWN Theater" is located inside the Gangnam composite center "COEX" on the 5F.
The facility provides high-quality audio equipment and uses three huge screens for its performances.

→"SM Idol gathering! Hologram live concert in SMTOWN theater"

Booking Notes

●Ticket booth opening hours: 11:30~20:30 (All year round)
●English Pamphlet: Yes; English speaking staff: Partial; English subtitles: Partial

※ Customers reserved for 11:30 performance, please claim the ticket at the ticket booth during opening hours.
※ Customers arrived more than 5 minutes after the show has begun will be arranged to participate in the next performance. Please prepare enough time to enter.
※ Food and drink are not allowed bringing into the museum. (Bottled water is allowed)
※ Photo and video shooting are not allowed.
※ Prepare or bringing SM idol gifts, fan letters, flower wreath into the museum is not allowed.
※ MCN STUDIO may not be entered on the days scheduled for program shooting.
※ If ticket is lost or stolen, the organizer will not be responsible (Ticket cannot be reissued).

Sold Regularly(Until 2020-01-31)
Included Service
Admission Ticket
Children can participate for free
under the age of 2 (※Children under 35 months old are free. Please bring the passport of children to confirm the age.)
Business Hours
11:30~20:30 (Entry time until 19:30)
Off Day(s)
All year round
159, Samseong-dong, Gangnam-gu, Seoul Map
(서울특별시 강남구 삼성동 159 COEX Artium 3F)
[Address with Road Names]513, Yeongdong-daero, Gangnam-gu, Seoul
(서울특별시 강남구 영동대로 513 , COEX Artium 3F)
Subway Line2 Samseong Station
Subway Line9 Bongeunsa Station

Cancel Policy

・2 days before participating day: 50% of the travel/performance payment
・0~1 day before participating day: 100% of the travel/performance payment

※ The rules above apply to reservation change (participating date and number of participants). Please take note of it.
※ Cancellation requests submitted during the non-business hours of the Hanchao Reservation Center will be treated as submitted on the next business day.
※ If the customer cancels an order paid for with Alipay because of a sudden change of mind, he or she has to be charged 3% of the payment for the travel/performance as a processing fee. It is based on Alipay overseas service policy.
※ An order can not be cancelled if the cancellation request is made too many days after the payment: over 80 days if you paid with Alipay, over 180 days if you paid with UnionPay, over 90 days if you paid with WeChat Pay and over 1 year if you paid with credit card.

Upload Date
(Update History) Update History
19.04.10 start booking.
※The opening hours will change from 11:30~20:50 to 11:30~20:30 (Entry time until 19:30). Please be informed.(2019.08.29)

※Starting from December 1st, 2018, the opening hours will change from 11:30~22:00 to 11:30~20:50. Please be informed.(2018.11.26)

※ The posted information may be changed without additional notice. Please be aware that the integrity of the posted information is not guaranteed.

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